Keyplay

Transform your account targeting with AI-driven insights and scoring.

Try Keyplay → Updated 2026-04-22

Use cases

  • Account-based marketing and advertising
  • Outbound lead generation and enablement
  • ICP modeling and account scoring
  • Territory planning and market segmentation
  • Inbound lead qualification

Key features

  • AI-powered lookalike scoring
  • 750+ scoring signals for account enrichment
  • Continuous account scoring and enrichment
  • CRM integration with Salesforce and HubSpot
  • Custom ICP modeling without code
  • Backtested ICP models
  • Visual research and market mapping
  • API access for custom integrations

Pricing

TierPriceIncludes
List BuilderFreeAI lookalikes, 750+ signals, HubSpot sync, ABM-ready data export
Growth$18K/yearICP modeling, AI Lookalikes, CRM integrations, ongoing scoring & enrichment for up to 75K CRM records
Full-Service ICP$26K/yearEverything in Growth plus AI agent, API access, multi-model support, additional services

Free plan or trial: Free List Builder plan with AI lookalikes, 750+ signals, and HubSpot sync

Integrations

Salesforce, HubSpot, LinkedIn, Zapier, API.

Best for

Growing B2B SaaS companies with a sales-led motion, typically with 5+ AEs, using Salesforce or HubSpot CRM

Company size fit: SMB (11-50), Mid-Market (51-500)

Alternatives

Category

Primary: Know your marketIntent & signals

Also used for:


Tier 1 Basic · Last reviewed 2026-04-22